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Friday, January 23, 2009
Cubs Suing Former Sponsor Underarmour
The Wall Street Journal Law Blog reports a suit filed on Thursday by the Chicago Cubs for breach of contract and promissory estoppel against Underarmour. Driven to abandon the sponsorship due to the effect of the economic climate on overpriced polyester sports clothing, the company now faces this $10 million suit. As more sponsors abandon pricey sports team deals in the face of economic tumult and public criticism, such lawsuits may multiply.
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